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DUBAI: Etihad Airways has set its sights on China as its major new destination for 2008, with plans to launch commercial service to Beijing or Shanghai in the first quarter, English daily Gulf News reported.Chief executive James Hogan told the newspaper that the Abu Dhabi carrier is in the process of selecting one of the two Chinese cities and expects to make a formal announcement soon.
Hogan said the airline is well advanced in discussions with Chinese authorities.
In the months leading up to the launch, Etihad is developing its marketing strategy, signing up corporate accounts, and selecting firms for ground handling and related services.
According to the International Air Transport Association, China along with India represents "massive opportunities" with air traffic growth rates far higher than more mature markets.
Hogan would not give a set date for the China launch other than its first quarter target.
But when hundreds of thousands of tourists flock to China for the 2008 Olympics, some of them will fly Etihad, Gulf News reported him as saying.www.DailyMuslims.com
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